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C00002 00002	Here  are  some   comments  suggested  by  "Social   Implications  of
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Here  are  some   comments  suggested  by  "Social   Implications  of
Computer/Telecommunications Systems" by Edwin B. Parker.

1. In general, I agree that a problem oriented approach is desirable.
Actually, both problem  oriented approaches  and technology  oriented
approaches  need  to  be  pursued, because  ideas  suggested  by  one
approach are often missed by people exclusively following a different
approach.    It  is   best  if  everyone  would  alternate   his  own
considerations  between different  approaches,  but naturally  people
differ in their capabilities.

2. Let me defend technology forecasting as a useful tool if not  used
to  the  exclusion   of  others,  and   say  further  that   in  some
circumstances  it may  be all that  is required.   If we  assume that
individuals can optimize their own purchases, then any new technology
merely  adds  to  the  options available.    Moreover,  any  possible
technology will become available, and social policy can only modestly
affect how soon.   An  example of this  is the electronic  technology
making possible pocket calculators  and digital watches.  It seems to
me that government policy  could not have  made these available  even
five years  sooner.   Moreover,  the government  fortunately did  not
conduct  a technology  assessment and  solemnly decide  whether these
developments are  good or  bad.   Note further  that  the Free  World
electronic  industry  was  capable  of expanding  its  production  of
digital  calculators to  the market  saturation level  in a  very few
years, and digital watches will also reach saturation in a few years.
Similarly, color TV production reached a level at which it is limited
by demand  at mass  production prices  within three  years after  the
amount of color TV programming justified the purchase of sets.

Let me  try to generalize  the lesson here.   %3Policy  makers should
keep not try to make decisions that the people affected can very well
make for  themselves,  certainly  whether  to buy  a  calculator  and
probably whether to  buy a car and the trade-off  between gas mileage
and comfort.%1

Beyond  this, I  see the  need for  a serious  attempt to  define the
extent to which it is  legitimate for planners to try to  decide what
is desirable for other people.  Of course, one can always say that to
do nothing is also  a policy that  requires justification.   However,
often each individual  will often be able  to choose or reject  a new
offering  and  change  his  mind  if  he  doesn't  like  the  result.
Naturally,  there will  be  global  effects  from  the  multitude  of
individual  decisions, but  I  will  argue that  they  can rarely  be
predicted  and are  usually smaller  than the  sum of  the individual
effects and  are subject  to social decision  at the  time when  they
happen.

	Well onward.  Let me see if these considerations apply to the
proposals advanced in this article.


3. I  agree  about  concentrating  on  institutions  rather  than  on
technology per se.   However, I disagree with the  implicit idea that
one's desired distribution  of wealth in the society should influence
detailed decisions  about what technology  people should  be able  to
buy.   The  latter  should influence  decisions  about minimum  wage,
taxation,  and the bargaining balance between  labor and capital, but
if groups carry  such considerations into technology  regulation, the
social  costs of  these  conflicts will  consume  half the  country's
income.  There  is a good  reason why labor  contracts run for  years
rather than weeks,  and why including  details of job  assignments in
labor contracts works out badly for everyone.

4.   The statement on p.3 that  "policy analysis should instead begin
with the social problems and social goals that need urgent attention,
and  purposively  structure  both  the  technology  and  institutions
controlling  the technology in order  to accomplish long-range policy
objectives" makes some assumptions I believe false.

	4.1. It  assumes that  non-urgent goals  should never  affect
policy.  This gives power  to whoever shrieks the loudest.  It may be
that there are no urgent problems at present.

	4.2. It presupposes that we think in terms of problems rather
than in  terms  of opportunities.   Most  social  problems cannot  be
solved until some event (usually technological) makes an opportunity.

	I  agree  that  the  most  useful  reaction to  a  technology
provided opportunity  is often  a change  in institutional  structure
rather than merely spending money on  the technology itself.  I agree
with the classification of opportunities for change.

5. I doubt the theory that we are in the process of a transition to a
"post-industrial  society",  or  at  least  that  such  a  change  is
inevitable  or even  desirable.   The  apparent change  has  two main
causes both of which it would be desirable to reverse.

	5.1. Fewer good  material goods have  been invented  recently
than in the period  1890-1920.  This is because the  easy things were
done  at that time,  but I  believe that a  new wave of  invention of
material goods is possible and desirable.  I have gone into detail on
this  elsewhere, but  I  believe that  personal  flying machines  are
possible,  automatic delivery  is possible, home  terminals will have
large material  costs, and  automatically driven  cars are  possible.
Finally,  most people will  want to  put much  more money  into their
housing and we  are far from  reaching the desired  number of  square
feet per person.

	5.2.  The people  performing  non-production work  should  be
divided  into two categories.   (i) People  like doctors, counselors,
and teachers in which the  direct contact between the server and  the
client  is  important,  and  (ii) people  whose  function  is  purely
bureaucratic  and whose  jobs  can be  eliminated by  improvements in
information processing  technology.  In  my opinion, improvements  in
information processing technology  can eliminate most of the increase
in service jobs.   The jobs are not  attractive, and the labor  freed
can be used to let production workers slow down a bit.


6. The article accepts the current dogma that we are fast approaching
the  limits of physical  growth.  Such  limits exist, but  we are not
close to  them, and the  changes in  technology required  to get  new
(e.g. nuclear)  energy sources  and to  use lower  grade ores  are of
smaller  magnitude than some that occurred  in the nineteenth century
with much  less fuss.   I hold the  extreme view  that the crisis  is
almost entirely a matter of ideology.

7.  I   agree  with  the  dissection  of   service  occupations  into
information and other.  The list of four reasons why information  has
grown relative to other activities soes  not include the possiblility
that a  social fluctuation has created  bureaucratic monsters both in
private industry and at  all levels of  government.  This problem  is
getting  much  attention,  and  I believe  that  technology  will  be
developed  to take care of the problem.   To take Stanford University
as an  example, I  don't believe  that the  growth of  administrative
costs relative to academic has any of the four reasons mentioned.

8. I agree  that information is different from  other commodities.  I
also agree  that the  difficulty in  buying and  selling it  lead  to
suboptimalities  that  may  be  very  important.     In  fact,  these
information  problems lead to suboptimalities  in industrial society.
Thus they lead to salesmen being rewarded more highly than inventors,
because the  salesman is closest to  the sale so his  contribution is
easy to measure, while the inventor is farthest from the sale and his
contribution  is  conjectural especially  if  there  isn't  just  one
invention contributing to the product.


9.  I don't agree  that the  present economic crisis  has information
roots or an information solution.  I doubt that the present  recovery
has much of an information component.   Housing starts and automobile
production is still playing the key role.

10.  Well  I  agree  that there  is  a  great  payoff in  stimulating
information processing productivity.  Let's see if there are any good
ideas, however.

11.  As I  said  before,  I am  doubtful  about  the alleged  natural
resource constraints.  However, I also doubt growth predictions based
on mere extrapolation  of trends.   Each proposed  new use of  energy
must justify itself,  but this is best done  by the traditional price
mechanism rather than by setting energy targets.

12. The thought  of government policy  attempting to change  people's
values as  is proposed  is quite  repellent to  me.   This is  mainly
because  (i) present  attempts to  be explicit  about values  lead to
nonsense far worse than the same people produce when  asked practical
questions, (ii) the people who want to change values seem quite ready
to  formulate extremist  hypotheses justifying  coercive methods when
their attempts fail.  Thus  I can see environmentalists coming  to an
equivalent  of Stalin's theory  of the  intensification of  the class
stuggle after  the  victory  of  socialism  with  all  its  attendant
opportunities for 1984ish disasters.

	To give an  example, the characterization of  the "Protestant
Ethic"   in  the  paper   is  eccentric,   but  most  of   the  other
characterizations  of  it  in  the  current  literature  are  equally
eccentric and usually ad hoc to some ax being ground.

13. Note that the U.S. balance  of payments is now favorable in spite
of the  energy crisis.  We don't need to limit imports to the harm of
other countries  as  long  as they  want  our wheat,  airplanes,  and
integrated circuits.

14.  Unfortunately,  there  are  many  countries  that  have  neither
material resources nor information to sell.  They have to sell  their
labor  power, and  those  countries that  have  recognized this  like
Singapore, Hong Kong,  Taiwan, and South Korea have rapidly increased
their GNP's and  incidentally the per  hour prices  they can get  for
their labor power.

15. The  idea that as  society becomes more oriented  to information,
co-operation  should replace  competition is  interesting.   There is
certainly an effect of some kind, but I am not even sure of the sign.
It  may be that  we should  try to  improve social  institutions that
permit information to be marketable property.  The home terminal will
permit competition  in many areas  that have  not allowed it  before.
Maybe  the best solution  would be to  develop a mechanism  for the a
posteriori  evaluation   of  the   contribution  an   individual   or
organization has made resulting in an appropriate reward.

16. The most repellent of all  proposals are those to force the delay
of  benefits  until all  can  have them.    The creation  of  a legal
mechanism to do this, would lead me to think only of escape from such
a country.

17.  In  my  opinion   the  privacy  issue  is  mostly  superstition.
Dictatorship and oppression  comes from control  of police power  and
willingness to  use it  improperly.   There have  been police  states
without any information technology.

18. The key reason for property in information is to allow the person
who believes that a certain  information product will be valuable  to
proceed on his own  to create it.  Society will  be able to determine
the  need for information products in  advance only when all creators
are substantially  the same,  i.e. when  individual differences  have
disappeared.  The extreme example  is when a committee decides that a
novel with such-and-such a plot is wanted and commissions someone  to
write it.

19. There is a belief  that whether work is rewarding in  itself is a
characteristic   of   social  organization   and  that   it   can  be
fundamentally affected  by changes  in social  organization.   In  my
opinion, this  is an  illusion.  The  jobs that have  to be  done are
determined by  people's wants and the technology available to satisfy
them.  Garbage has to be collected and cars have to  be built, and it
is unlikely that the  activities will become rewarding in themselves.
Justice requires that  the people  who have to  do them  not have  to
support  people  who  don't  produce  anything  beneficial  to  these
workers.  In  this respect, much of the growth of the post-industrial
society  has been  parasitic  on  the  industrial  workers,  i.e.  we
intellectuals have become  increasingly skilled in taxing  them.  The
biggest burden  on them, I will claim, arises not from the professors
and big business men who  are few in number, but from  the increasing
army of  clerks and minor officials.   This calls for  a more precise
analysis.  The Utopian vision of a draft to ensure that everyone does
his share of  collecting garbage and  assembly line work has  much to
recommend  it, but  one must  also  take into  account that  for many
people, rewarding work  is not wanted.   They  want good money,  long
vacations,  short  hours, and  non-tiring  work  and will  get  their
psychological  rewards from their leisure  time.  Every psychological
study of production  workers has  shown this, and  the majority of  a
group of  GM production workers sent  to Sweden to  try team assembly
came  back  preferring  the   American  system  that  imposed   fewer
intellectual demands and fewer demands  for personal integration with
the working group.

20.   Who   are   the   "responsible   and   knowledgeable   computer
professionals" who  wish to  forbid other  people  to transfer  funds
electronically?   Why  does this  make them  responsible?   It is  my
fondest  desire that  robbery become  impossible, because  the robber
would have to demand that I transfer funds to his account.

21. The proposals for consumer information are a pale  shadow of what
home terminals will make possible.

22. I think teleconferencing should be a by-product of more important
innovations such as universally available computer terminals and  the
ability to give commands to the telephone system through them.

23. I agree with the  last remark in the section on  Health.  Namely,
the  health system should  be a service  in a  large home information
utility.

24. As stated before, the amount of energy should be determined  by a
demand curve rather than by a bureaucratically set growth target.

25. Indeed the government is not  supporting the kind of R&D required
for home  information utilities.  My present main hope is in the free
enterprise system.

26. It would be better if the government set a good example on access
rather than jumped in with  regulation immmediately.  How about a law
that all information required to be made available under the  Freedom
of Information Act be  made available on disk to anyone  who calls it
on  his terminal.  With  even the present  distribution of terminals,
this  would  lead  to  a  large  expansion  in  the  availability  of
information.

John McCarthy